Info-TV

Identity

Info TV has no sound, so no employees or patients are disturbed.There are 2.7 million annual visits to the Capital Region’s outpatient clinics and emergency units each year, giving an overall average of 12,000 patients each day in hospitals.Taking into account the often emotional and hectic environment of a hospital, the identity and universe of Info Tv needed to be stripped to the bare minimum while still maintaing a recognisable and solid identity.By using a minimalistic approach both on color schemes, iconography, photography, typography, illustration and motion. Info Tv is able to give space to its informative content, while having a strong profile spread out over its 15 major Hospitals in the region.